The Master of Business Administration (MBA) Programme develops strategic business leaders equipped for the Greater Bay Area's dynamic economy. Blending academic rigor with practical application, we prepare graduates to navigate complex business environments with a distinctive focus on Macao's role in connecting China and Portuguese-speaking countries.
The programme goals are:
Business Fundamentals: Master core business disciplines contextualized within China's economic frameworks.
Collaborative Leadership: Develop leadership and negotiation skills emphasizing problem-solving approaches.
Digital Transformation: Gain proficiency in data analysis and digital technologies aligned with China's digitalization strategy.
Agile Decision-Making: Master data-driven tools for uncertain business environments.
Ethical Practices: Analyze stakeholder interests to create solutions incorporating sustainability principles.
Innovation Management: Study knowledge creation processes and resource deployment supporting China's innovation and entrepreneurship.
Cross-Cultural Integration: Analyze Greater Bay Area dynamics and Macao's role in connecting China with Portuguese-speaking countries.
National and Regional Development: Apply knowledge to real-world challenges contributing to the Greater Bay Area’s economic priorities.
Career Success and Global Experiences:
Greater Bay Area Network: Access exclusive alumni connections across key industries with an emphasis on Greater Bay Area or Portuguese business markets.
Industry Transition Guidance: Specialized support for career and industry transitions through tailored mentorship and corporate introductions.
Leadership Branding Workshop: Development of professional digital presence and personal leadership brand tailored to executive audiences.
Professional Certification Support: Resources for obtaining industry-recognized qualifications.
Corporate Partnership: Direct recruitment channels with leading organizations specifically seeking management talent.
Executive Career Coaching: Personalized leadership development and career progression guidance from industry leaders and executive recruiters.
Cross-Border Career Pathways: Targeted support for roles connecting mainland China with Portuguese-speaking markets.
Action Learning Approach
Our MBA programme employs a distinctive action learning methodology that goes beyond traditional classroom instruction:
Case Studies: Analyze complex business scenarios drawn from real Chinese and global companies, with emphasis on the Greater Bay Area.
Guest Speakers Seminars: Learn directly from industry leaders and policymakers through guest speaker series.
Business Immersion Projects: Tackle real organizational challenges through intensive projects with partner companies across the Greater Bay Area.
Global Leadership Expeditions: Participate in international business visits focusing on China-Portuguese economic corridors and Belt and Road markets.
Action Learning Labs: Engage in compressed, high-impact business simulations solving complex problems under professional mentorship.
GBA Innovation Workshops: Develop entrepreneurial ventures applying emerging technologies through partnerships with Greater Bay Area tech hubs and startup accelerators.
Study Plan
Apply to 2016/2017 academic year or later:
Table 1
| Modules | Type | Credits |
| 1st Academic Year | ||
Managerial Business | Compulsory | 3 |
Management Information System | Compulsory | 3 |
Accounting Practice | Compulsory | 3 |
Research Methodology | Compulsory | 3 |
Managerial Economics | Compulsory | 3 |
Financial Management | Compulsory | 3 |
Quantitative Analysis | Compulsory | 3 |
Business Communication | Compulsory | 3 |
Thesis Writing | Compulsory | 12 |
Table 2
| Modules | Type | Credits |
Students are required to choose modules from one of the following areas of specialization to obtain 12 credits: | ||
| 1. Entrepreneurial and Enterprise Management | ||
| 2nd Academic Year | ||
Entrepreneurship and Innovation Management | Elective | 3 |
Marketing Strategy | Elective | 3 |
Small Business Management | Elective | 3 |
| Substainable Enterprise Policy Management | Elective | 3 |
| 2. Human Resources Management | ||
| 2nd Academic Year | ||
Strategic HRM | Elective | 3 |
Organization Behavior | Elective | 3 |
Leadership Training | Elective | 3 |
Cross Cultural Management | Elective | 3 |
| 3. Accounting and Financial Management | ||
| 2nd Academic Year | ||
Investment | Elective | 3 |
Financial Statement Analysis | Elective | 3 |
Management Accounting | Elective | 3 |
Financial Derivative Products | Elective | 3 |
| 4. International Business Management | ||
| 2nd Academic Year | ||
| International Marketing Management | Elective | 3 |
| International Trade Policy | Elective | 3 |
| International Business Operation Strategy | Elective | 3 |
| Topics of Emerging Developing Countries | Elective | 3 |
Our MBA programme offers students the option to attend classes in English or in Chinese. Students have the opportunity to experience a truly international learning environment.